When I was a kid, I'd be lucky if an Easter Egg had a few Smarties inside. Offspring are more spoiled these days: now they find MP3 players inside their seasonal confections.

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The brainchild of UK digital media player specialist Advanced MP3 Players, the foil-wrapped egg comes in a golden presentation box. Tear it open and crack open the chocolatety shell and you'll discover an Inovix IMP-11 music player with 128MB of storage. No we've not heard of Inovix either, but what else can you expect for 20 quid?

Don't forget, it's the thought that counts...

AMP3 Easter Egg is on sale now from Advanced's website.