WHY?

On the original the crank had a purpose, now it is just a switch. And you dont even need that. Bloody hell, what a waste of space.

As the distance between phones and cameras is shrinking and the compact market is pursing a needless race towards the Gigapixel point and shoot I'm pleased to see something different.

If it actually has decent optics instead of a massive array of weird shooting modes and a bewildering interface then it has a place IMHO.

Having seen older people stuggle with tiny buttons and over complex interfaces a digital camera that looks and functions like a film camera seems like a good idea to me.