I hope Nokia does not make the same mistake they made when designing WAP phones: Allowing access to WAP was seen as a big growth factor for providers, so Nokia built the WAP button in such a "convenient" location, that everyone had to disable WAP access to stop it constantly switching on accidentally.

When Nokia introduces a music shop into mobile phones, it has to be careful that people are not annoyed by this selling pitch: I do not want to be reminded which music I might want to buy, only because I listen to similar music on my phone - I have LastFM for that. I also want a phone that plays music, but does not constantly re-direct me to a shop. That would be like buying a car navigation system that always takes me to the next McD drive-in - the TiVo navigator! I am very doubtful Nokia's managers have the stamina to develop a system that slowly convinces people to buy music because it is competitive, rather than forcing people to see what is in the shop, because managers have to meet their targets.

Please, Nokia, never introduce a I-want-to-go-shopping button right next to the options key, and never ask me if I want to download the entire album, because I have been listening to a track. People would only learn that a smart phone is not the smartest to have.