Original URL: http://www.reghardware.co.uk/2008/06/19/sky_to_cut_hd_cost/
Sky is to knock £99 off the price of its Sky HD satellite TV set-top box, reducing the price of the hardware from £249 to £150.
It's hard to see the decision not motivated by the arrival of Freesat and its free-to-air HD offering, but whatever Sky's reasons, the move will see installation cost new subscribers £30 - upgraders have to pay £60.
To get the HD channels, you'll need to cough up for a tenner-a-month package - down from £16 a month.
The price reduction will be accompanied by a small name change: the box will become Sky+ HD, the better to tie it in with Sky's current standard-definition DVR offering, not to mention all the Sky+ advertising it's doing at the moment.
Sky's HD line-up includes Freesat stalwart BBC HD, but also Channel 4 HD, in addition to HD versions of Sky's own SkyOne, SkyMovies, SkyArts and SkySports, plus Discovery, National Geographic and the Hitler Channel... sorry... History Channel - must be all the many World War II documentaries it runs...
The Sky HD price cut comes into force next month.
Updated Sky mulls PVR software rollback (25 November 2008)
http://www.theregister.co.uk/2008/11/25/sky_plus_software/
Updated Software update nobbles Sky+ boxes (24 November 2008)
http://www.theregister.co.uk/2008/11/24/sky_plus_bug/
Panasonic punts 'Freesat inside' HD TV duo (30 September 2008)
http://www.reghardware.co.uk/2008/09/30/panasonic_freesat/
BBC begins fresh Freeview HD TV trial (27 June 2008)
http://www.reghardware.co.uk/2008/06/27/bbc_dvbt2_trials/
iPlayer to tart up Freesat (8 May 2008)
http://www.theregister.co.uk/2008/05/08/iplayer_freesat/
Ofcom confirms Freeview will get HD next year (7 May 2008)
http://www.reghardware.co.uk/2008/05/07/freeview_hd_service_in_uk/
Freesat launches in UK (6 May 2008)
http://www.reghardware.co.uk/2008/05/06/freesat_goes_live/
Hauppauge pitches PC TV tuner at Freesat punters (17 April 2008)
http://www.reghardware.co.uk/2008/04/17/hauppauge_freesat_kit/