There are rumours that a mysterious Swiss company are working on exploiting the technology involved in the CERN "big bang" experiment which has the potential to create mini, very short lived black holes at will. By using this capability in consumer displays it is believed that contrast levels unachievable with conventional methods can be reached by actively sucking light into the device. Certain practical problems remain in fittiing a giant hadron collider into the average suburban house, and that electicity supply for this device could be of some concern, Also the issue of power consumption in standby mode has not yet been addressed.

It's understood that Prince Charles has expressed his concerns over this development and has suggested that more support should be given to local organisation planning magic lantern displays and it's all a plot by giant corporations.

This isn't strictly relevant to the article but why does a European (UK based site) quote rankings and prices from the USA?

Is it too much trouble to differentiate and get stats that might just be useful to the majority of your readers?

Yeah it may be great but what kind of name is 42PFL9803?

Paris, cos she'd be no fun called Human XX44423342Y

"It's like, how much more black could this be? and the answer is none. None more black."

First gen cine film stock is around 50k-60k:`1. The stuff sent out to cinemas about half of that. Is there any real content with ratios >1M:1? Perhaps the next X-Files will have a visual tone in the range very dark to UFO-propulsion-system black -- and be a big black rectangle when viewed on a laptop.

...how much more black could this be?

And the answer is none. None more black.

The answer is none. None more black.

With only 128 lighting cells, won't there be a haze around bright areas that need stronger backlighting? Some CRT projection TVs had such a haze and it was extremely annoying. There's an instinct to blink and rub your eyes to clear it.

A few years ago, graphics pros wooing and ahhing over the first monitors to take the seemingly bloody obvious step of matching the backlighting to the image, Like what happens by design in those old fashioned CRT's.

<TangentalRant>

The number of creative types that replaced expensive colour accurate CRT's with expensive colour retarded LCD's speaks volumes about their professional values, no doubt by the time LCD's match CRT's for colour they'll have switched to the latest minority report inspired wildly inaccurate hologram tech.

</TangentalRant>

Where is the pfft icon?

I'm pretty sure modulating the brightness of the LED's is in direct infringement with BrightSide (now Dolby's) Intellectual Property. I went down to London to see the guys at BrightSide over 2.5 years ago. Since then they sold the LED backlit tech to Dolby and made a mint I hope.

Can we please not use the word 'puppy' This side of the pond it's a juvenile dog.

So, is this thing the New Black then?

The price is in Euros.

and Mark Aggleton. What? What is wrong with the word puppy, or wat that a joke?

well if they are licensing the dolby tech then there is no issue.

Isn't it only a violation if they do it that way. if they achieve it by other means then is it ok?

...I make a comment about a grammatical error... the error mysteriously disappears, and my comment mysteriously fails to be accepted... coincidence? I guess this one won't be appearing either then. I smell a conspiracy.