Samsung only launched the Omnia HD in February, but the phone’s already disappeared – sort of.

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The firm’s created a video in which a man films himself in a mirror using the Samsung phone. However, halfway through he briefly covers over the phone’s rear-mounted camera lens – blocking your view - and the device just disappears.

Pretty mediocre magic, you might say? Well, after he removes his hand the man is, somehow, able to continue shooting the video as though he were using an invisible Omnia HD.

The firm’s promised that the movie was shot in one take and without any editing or computing effects being applied afterwards.

How was it done? Samsung wants you to guess.

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