How do they come up with this stuff?!!! They must have marketing geniuses

If I remember correctly, they showed the Wii in black back when it was still called "Revolution", and to be honest it always looked better than the iWhite version.

The Wii has been slumping a little in sales in Japan recently, and ever since the original GameBoy the remedy for lowering sales has always been to unleash some new colour schemes. So this seems right on schedule.